#378 - TAMI PARDEE, Founder and CEO of Pardee Properties
SUMMARY
This week David and Marina of FAME Architecture & Design are joined by Tami Pardee, Founder and CEO of Pardee Properties to share her story about becoming a real estate agent, starting her own brokerage, selling and buying homes, common living patterns, her Life Change Warriors Program, and more. Enjoy!
ABOUT TAMI
Founder and CEO of Pardee Properties, Tami Pardee has established dramatic new standards of success in real estate. She is the creator of a cutting-edge concierge brokerage model, using specialized teams to create life-changing client experiences in buying and selling homes. Since its inception in 2004, Pardee has sold over $7 billion worth of residential and commercial real estate across California.
Ranked as one of the top 10 real estate agents in California since 2008, Pardee Properties is the #1 sales team on the Westside, #7 mega team in California, and #26 in the nation by Real Trends/The Wall Street Journal, The Real Deal’s Top Real Estate Agents in Los Angeles, The Hollywood Reporter’s list of Top Real Estate Agents and the 56th largest Woman-Owned Business by Los Angeles Business Journal.
Tami has always put her heart into the communities she serves. Over the past 18 years, Pardee has donated over $1.56 million toward uplifting underserved areas of Los Angeles. Tami established the Life Change Warriors foundation to allow people from all walks of life to face their fears, set goals, and have a life plan for achieving their dreams. From coaching homeless pregnant women to helping underprivileged youth tap into the arts, Tami’s passion is to help Life Change graduates “star in the life they love.”
Not one to let a diagnosis of multiple sclerosis keep her down, Tami is a member of the YPO Pacific Gold Coast chapter and appears as a frequent panelist and guest speaker at Real Estate and entrepreneurship engagements. Tami is a long-term resident of Venice, where she lives with her life and business partner John Moos, and their blended family of 6 kids — a real modern-day Brady Bunch. She embraces peace and big love in her life every day!
TIMESTAMPS
(00:00) Tami’s childhood and return to real estate.
“My mom was a designer and my dad was a builder so I was raised on construction sites. I would clean them up, paint, and be the help. My mom was definitely somebody who made sure that we were working at a very young age. She believed in that. She was a farmer, and my dad was actually a farmer growing up so they had a very strong work ethic. So I was very familiar with how to build a house.” (04:28)
(07:18) How Pardee Properties started.
“About a year ago I told my staff, "We're gonna do a heart-shaped sign." My staff was like, "You are nuts." And I said, "I might be nuts, but we're going try it because nobody else has done it." Now we get so many calls on just that one sign [with people saying], "Thanks for thinking outta the box.” (12:30)
(13:28) The emotional connection homes create.
“I do feel that there's such an emotional connection with homes and there's so much love there that's been nurtured, brought in, or broken. It's all love. That's what homes are. They represent safety to people. They represent love. They represent so much about a person. It's not just financial. It's even more emotional than financial.” (13:37)
(24:08) Trendy and unique architecture.
“What happened was the developers without the architects came in and just decided to build the same house [on multiple properties] because the lots are the same size. It was a tragedy honestly because those developers were just doing that for the money. They weren't doing it for an architectural creative or really thinking about how people live. They were basically copying someone else's work and putting it. That was actually really unfortunate.” (27:38)
(32:50) The value of good real estate and the weaknesses of poor ones.
(39:46) About the company.
(58:03) How Tami works with clients.
“Whatever's best for my client is what we're going to do. I think if you take that approach, it's very impactful. That's how you get referrals. I think there are a lot of agents that'll push a deal because they want to get their commission on the other end. We call that commission breath. They'll say, "Oh, I'm gonna get this big commission." And I think to myself, "No. You're not doing what's right for the client." We also communicate daily to let everyone know exactly what's happening in real-time.” (01:02:38)
(01:14:25) What’s next for Tami, Life Change Warrior, living patterns.
(01:28:15) Favorite building and neighborhood.
